Halfdays W23 Glacier Campaign
VP of Product + Creative Direction - W23 on location on a private glacier reachable only by helicopter in Queenstown, New Zealand.
Product concept, merchandising and design through production. Shoot concept, casting, art direction, styling and execution.
Creative Direction + Product Design/Dev’t: Brenna Carlyle Duff
Photographers: Sophie Andreassend and Easton Schirra
Talent: Lilly Egan + Yae Won Moon (62MGMT) and Malia Tomas (Super mgmt)
Helicopter transportation + glacier access: Heliworks
Hair and Makeup: Alarna Taylor